Sunday, June 07, 2015
Diversity, Multi-Culturalism, and Globalism in Radio
Radio has been dead for some time. It had to die to make way for the new thing. Those tried and true AM and FM frequencies had to bow their humble heads and become martyrs for that new thing. All that has been accomplished in the world because of radio miraculously has forfeited its game of life. Hit records, recording stars, and grass roots entertainment just stepped aside to make way for that new thing. Did they ask a few questions? Did they assemble the board of directors and devise a new business model? Did they assess the value of their contribution to the world? No. They just stepped aside and selfishly made way for that new thing. That new thing. A telephone, the selfishness of the human being laid right out there in all of its leprosy. "I would rather talk to my friends than listen to hit music for free. I would rather take pictures of my genitals than listen to hit music for free. I would rather check my E-Mail in the car than listen to hit music for free. Shouldn't we be able to download hit music for free on the computer?" Radio never has been diverse. Easily we could say radio personified racism. Never were there radio stations that played across racial lines, or were there? Oh yes. Then there was Motown. Berry Gordy figured out how to do this. He figured out how to sell black music to Elvis fans using the trappings of white America. Radio never has been diverse. Radio has been an epitome of the racial inequality inherent in our genetics. It is surprising to me that no one figured this out and tried to change it. Was it because the Mason Dixon line was not mobile? Was it because America was so routed in racism that we could not dispense with our own petty bias to become enriched as human beings? Is it because as pundit are saying now we are not divided by race, we are divided by tribe? I find it stifling listening to one style of music continuously. Variety is the spice of life. Why would we only want slow songs at our wedding reception? Why would we only want fast songs? Why would we only want white songs? Is it possible that the cruise industry is responsible for real diversity? Is it possible that the practice of vacationing in international waters visiting different countries with different racial make ups has enlightened humanity? If you speak with anyone that cruises, they will say yes. They will tell you with the utmost glee about the seventy nationalities of employees working together to make your cruise memorable. I agree. I have worked in the cruise industry since 9/11. I picked the right time. What I never pondered was the pain and disappointment of reentry.